Mar 07, 2023

[Women's History Month]: Where did Rachel Drori find the money to launch her food delivery service, now valued at $1.1 billion?

Hint: She didn't take any money from outside investors!

 Answer: $25,000 from her savings!


Questions: 

  • What can we learn from the business success of Rachel Drori?
  • How did Rachel's commitment to her idea lead to the growth and profit of the company Daily Harvest?
  • What does Rachel's story teach us about the importance of saving, especially when trying to achieve financial or professional goals?

Here are the ready-to-go slides for this Question of the Day that you can use in your classroom.

 

Behind the numbers (Forbes):

  • Rachel Drori started the frozen food delivery service Daily Harvest in 2015, funding it with $25,000 from her savings.
  • She started making smoothies on weekends in a commercial kitchen leased in Queens, paying her teenage nephews $20 a night to deliver them in Manhattan.
  • She pledged that she wouldn't quit her day job until orders from strangers outweighed friend's and family's purchases fivefold. It took two months.
  • In November 2021, Daily Harvest raised $100 million from private investors at a $1.1 billion valuation; Drori owns an estimated 35% stake.
  • Celebrity investors include Gwyneth Paltrow, Serena Williams, snowboarder Shaun White and chef Bobby Flay.

 

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Learn more at Women Mathematicians to highlight in your classroom!

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Looking for more Questions of the Day? Here are the most popular from 2022.  

About the Author

Mason Butts

After graduating from UCLA with a Master's in Education, Mason spent 5 years as a science educator in a South Los Angeles public high school. He is committed to supporting the holistic growth of all students and empowering them to live a life of relational, academic, and financial success. Now settled in the Bay Area, Mason enjoys facilitating professional developments and partnering with educators as they prepare students for a bright financial future. When Mason is not building curriculum or planning a training, he can be found cycling, trying new foods, and exploring the outdoors.

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